little white truths

I received this product a year ago from Memebox (see the Volume Up! box I reviewed here), and I've left it sitting in the 'later' basket because I love it and wanted to save it.

But a year is too long to leave something sitting around - I didn't realise it had been open for that amount of time until I went to write this review. Ooops!

So I've now moved the gloss I was using out of my handbag and this one's going to get a lot of love until it's gone. Expect to see it on my Project Pan list soon : )


Pureplus+ claims/product details:

• A treatment that's proven to replenish, nourish and plump dry, chapped lips
• Formulated with a high concentration of collagen, which penetrates the skin to fill in wrinkles and plump the lips
• Contains milk protein extracts, snail mucus, collagen, shea butter, grape seed oil, hyaluronic acid and vitamin e
• RRP $10 USD for 10g

It's a plain, clear gloss that's quite thick and sticky:


Even on my hand you can see that it fills in lines (I'm talking about where I've sheered it out at the bottom below, not the thicker portion of the swatch):


My bare lips for reference:


Wearing one swipe of product, photo taken in natural light:


In the shade:


And in sunlight: