L'Oreal Magic Retouch Instant Root Concealer Spray in Dark Brown - review


This product was sent to me for review and I was excited to try it because I do have quite a few grey hairs these days but I've been too lazy to dye them.

The problem with dyeing your hair is that you need to wash it, apply the colour and then wait for it to develop before stepping under the shower a second time to wash it out. The whole process takes an hour at least, and I have two toddlers so I have neither the time nor the energy for all that.

Indeed, this product sounded like a god-send and I couldn't wait for it to show up. As soon as it arrived, I sprayed my greys with it at the earliest opportunity.

I'm pleased to report that it works. Problem is, it's dried out my scalp and given me dandruff, so there goes that.

Mind you, I haven't seen anyone else complain about dandruff (see eg the reviews on beautyheaven), so perhaps it's just me.

L'Oreal claims/product details:

  • Perfectly covers grey roots in seconds
  • Perfectly blends in with your hair colour (matches 85% of hair colours)
  • Dries in 1 minute
  • Water resistant
  • No transfer: lasts until shampooed out
  • Housed in a pinpoint micro-diffuser spray bottle for even application
  • Available in five shades, from light blonde to black
  • Free of ammonia, peroxide and synthetic dyes
  • RRP $15.95 AUD for 75ml, but do shop around


This product is ideal for those who can't be bothered dyeing their hair or who don't want to visit the hairdresser every six weeks to get their grey roots dyed. That is, it's ideal if it works for you without drying your scalp out, which unfortunately it's done for me.

You spray it along your roots to conceal grey hairs and it does do this, although in my case I need to apply quite a bit to build the colour and get it to cover the grey enough that it's no longer noticeable (I have dark brown hair and the shade I have is Dark Brown).

It's easy to apply but I often wind up with brown dots on my forehead that look like freckles (maybe one or two dots per application), so I need to clean those off and this can upset my makeup. For this reason I've learned to apply this first and my makeup second.

I've seen some people say that this product doesn't last well on them, and while I don't have that problem (perhaps because my hair is dry so it 'clings' to product like this), what I can say is that it has given me a dry, itchy scalp and also dandruff (sorry for that detail) within only a few uses.

Indeed, I have an itchy scalp as we speak so I've had to stop using the product for that reason. Worth noting is that I haven't had dandruff for over a decade now and this is the only haircare product I've changed recently so I know it's responsible. Plus my scalp is only dry and itchy in the areas I've been applying it, which confirms that it's the culprit.

I also don't like the finish this product leaves on my hair: it's like a thick, sticky hairspray and my hair feels yuck to the touch where I've applied it, plus it looks dull and lifeless in those areas.

Overall I think this product works and it's an excellent idea, but it's not perfect and I'll have to stop using it now that I've tested it because it has dried out my scalp.

Not for me.

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